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frog in the News Archive

Young Innovators Learn to Pitch Big Ideas
The Christian Science Monitor looks inside the social innovation boot camp at Pop!Tech, interviewing Creative Director Robert Fabricant about what it takes to sell big ideas.
GOOD Says, "Gimme Shelter"
GOOD's blog highlights frog senior designer Michael McDaniel's low-maintenance, easy-to-move emergency shelter concept he designed with his native Mississippi delta in mind.
Is Design Thinking a Threat to Traditional Marketing?
Brandweek speaks to frog’s Tim Leberecht to get an inside perspective into the buzz behind design thinking and the potential challenge it poses to conventional marketing.
ITWeb: AIDS SMS service to reach millions
AIDS SMS service to reach millions
Guardian: Text messages could help turn the tide of HIV and Aids in South Africa
Text messages could help turn the tide of HIV and Aids in South Africa
GOOD: Pop!Tech ’08: Project Masiluleke
Pop!Tech ’08: Project Masiluleke
Core77: Project Masiluleke announced at PopTech, seeks to serve HIV+ South Africans through their mobile phones
Core77: Project Masiluleke announced at PopTech, seeks to serve HIV+ South Africans through their mobile phones
BBC News: Texts tackle HIV in South Africa
BBC News: Texts tackle HIV in South Africa
ABC: Mobile Tech Targets AIDS
ABC: Mobile Tech Targets AIDS
From ABC to BBC
The media is abuzz about Project Masiluleke, the distributed healthcare initiative to fight HIV in South Africa with text messaging and home test kits that was launched at Pop!Tech by frog and partners.